Activision Blizzard has joined TIGA, the trade association representing the UK games industry.
The publisher operates two games development studios in the UK: Liverpool-based Bizarre Creations and Leamington Spa-based FreeStyleGames.
The move appears to be motivated by the UK Government’s controversial tax break promise cancellation.
In a release, Activision executive vice president and chief public policy officer, George Rose, said “At Activision Blizzard we are extremely supportive of TIGA’s campaign to secure Games Tax Relief for the UK development community. The UK has one of the most talented and creative workforces anywhere in the industry. The introduction of Games Tax Relief in the UK will be a game changer.
“If Games Tax Relief is not introduced then the UK will remain at a real disadvantage in comparison to other territories as a location for inward investment. Without Games Tax Relief the UK games industry will not fulfil its potential.”
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